Stuttgart, Paris & Los Angeles: Let's go shopping!

Our bags are packed and we’re ready to go check out these stores in Paris and Los Angeles. (We’ve already been to the one in Stuttgart.)
Text Wiebke Brauer
Photo Presse

Paris: Moncler

Moncler celebrated its seventieth anniversary on a grand scale, kicking off the festivities with a contemporary dance performance at Milan’s Piazza del Duomo featuring 1,952 dancers – in reference to the year of the company’s founding – all of them wearing the famous Maya 70 jacket. This was followed by The Extraordinary Expedition, an exhibition with stops in New York, London, Tokyo and Seoul, as well as the production of seven NFTs specially designed by German digital artist Antoni Tudisco. Our plan: visit the store in Paris and offer our heartfelt congratulations.

Stuttgart: Porsche Brand Store

“I couldn’t find the sports car of my dreams, so I built it myself.” Ferdinand Porsche’s famous quote served as inspiration for the new Porsche brand store in Stuttgart’s Dorotheen Quartier, where the motto is: “Driven by Dreams”. Covering more than 300 square meters, the store will show current models and rarities from the Porsche Museum in changing exhibitions along with related art installations. And, most importantly for us: ramp and rampstyle in a limited director’s cut edition.

Los Angeles: Palace Skateboards

i-D magazine once wrote about Palace, the London-based skateboarding and clothing brand: “Working class Glasgow dads sport Palace. Jay-Z wears Palace. So does Rihanna. Teenage girls sleep in Palace. Ravers ingest ecstasy pills produced in the shape of Palace’s Tri-Ferg logo.” So Palace is quite a phenomenon. Founded by Lev Tanju in 2009, the brand has collaborated with Ralph Lauren, Adidas and Arc’teryx as well as releasing its own collections. The Los Angeles shop more than lives up to the brand’s name, proving once again that Palace is the British answer to U.S. streetwear stalwart Supreme.

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