Versatile and complete: Genesis GV60

Genesis presents the GV60, its second electric vehicle and relies on the proven E-GMP platform of parent company Hyundai. With this sporty crossover, the Korean luxury brand has succeeded in developing a car with a striking and progressive design language - that with all its dynamism, also manages to come across as elegant.
Text Alfred Rzyski
Photo Genesis

Combining sportiness, top performance, elegance, and horsepower can be a challenge - just think back to the Olympic Games. However, the new Genesis GV 70 would definitely be worthy of a medal in this modern all-around competition - the luxury brand from Korea has shown real dexterity with its new electric vehicle. The front of the GV60 has been specially optimized for the aerodynamic and technical requirements of an electric car, but still relies on the iconic and progressive Quad lights in a two-line design. These, in turn, find space under a so-called »clamshell hood« that combines the hood and fenders in a single element, rounding off the elegant impression. Viewed from the side, the GV60 has the profile of a dynamic coupe: A simple but sharp silhouette that extends from the hood to the rear spoiler. »Athletic Elegance« is the name of the philosophy behind it, and the familiar taillights also appear in this style.

In the interior, too, the variably designed crossover cleverly exploits the advantages of its electric base: it is spacious and comfortable, characterized by a slim cockpit and flat floor. The design relies on circular details on the controls, horn trim, door handles and side mirrors - which by the way are fully digital. The still outstanding performance, technical data and the as yet unannounced price alone prevent us from talking about a completely rounded product - just like the as yet unannounced the market launch date. What is clear, however, is what the coupé-like name of the GV60 already means on paper: The 'G' stands for Genesis, while the 'V' stands for versatility. And that's not a bit presumptuous.

More information:

ramp shop

Latest articles

ramp #55 - Say Watt?

Moin! We find joy. In the North Germans. They are generally regarded as cold and unapproachable. Exuberance is a foreign word to them. The greeting behavior contributes to the consolidation of the first impression, for the North Germans an implied nod is sufficient. Particularly good-humored specimens let themselves be carried away to a »Moin».

Express Yourself: Grason Ratowsky

Grason Ratowsky has worked as creative director for several agencies in New York and spent many years in product design. Today the thirty-six-year-old artist lives on Mallorca for most of the year. And paints. We wanted to know what role the subconscious plays in his work and whether an artist has to be unhappy in order to be successful. Although Ratowsky himself makes a very satisfied impression.

Time for luxury: Bulgari opens the Autostyle live Workshops

Following last week's kick-off, Autostyle 2021's first workshop is set for today: Fabrizio Buonamassa will guide visitors through the development of Bulgari's in-house luxury watches and the fusion of Italian design culture with Swiss watchmaking skills

Really Fast

This is a story full of ups and downs, starting with our author almost not being allowed into Italy to drive the Ferrari SF90 Stradale Assetto Fiorano. Which would have made for a lot of frustration and certainly a lot of noise on what is now an international day of screams of frustration. All went well, of course.